Google Trends® Platform: Analysis of Brazilian Interests in the Field of Dental Aesthetics and Oral Health
DOI:
https://doi.org/10.21270/archi.v11i1.5336Keywords:
Oral Health, Aesthetics, DentistryAbstract
Introduction: Researchs on digital channels about the interest of brazilians in different areas of oral health and dental aesthetics are relevant. Objective: This study used Google Trends © (GT) plataform search to conduct a review to analyze ten important topics for dentistry in Brazil. The search was organized with keywords related to dental/facial aesthetics (A) and oral health (B). Methods: The topics were searched individually using the search volume index (SVI). Quantitative data were subjected to a normality test and a significance index of 0.05 was adopted. Results: The main results indicated that, in group A, tooth whitening is the most analyzed term, presenting a significant difference in comparison with the other terms: dental contact lens, dental facets (Ceramic Laminate Veneer), facial harmonization, and lip filling, p <0.05. For group B: oral health and Oral Herpes was the most evaluated terms, with no significant difference between them, p> 0.05. It was highlighted that there was a higher SVI for terms related to dental aesthetics/face in recent years (2016-2019), p <0.05, however Group B showed less variation (SVI) in the same period. Conclusions: There has been a significant increase in the use of keywords related to Group A in recent years at GT platform and a maintenance trend for oral health keywords. Teaching policies in Dentistry must contemplate the interest of the community and value the transmission and awareness of correct information in Dentistry for the development of good clinical care practice in the community.
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